The “Wiring” of a Digital Native
Gord Hotchkiss had a piece this week at Search Engine Land that gave one of the better descriptions of the difference between digital immigrants and digital natives.
Gord is the CEO of a company that researches what happens when people use search engines, and why. He analyses behavior. In the link above he talks about the differences between his own thought process and those he sees in his teenage daughter, a digital native. It’s an insightful piece.


